Infographics are known to give a lot of information in a byte-sized format with graphics attached to them thus making it easier for people to remember data in it. Infographics are known to give a boost to SEO efforts. A good Infographic often leads to many backlinks as well as mentions from various brands or news aggregators.

They are also used in sharing across various social media platforms and thus form an important part of the social media strategy as well.